77bp Privacy Policy

1Introduction

This Privacy Policy ("Policy") describes how 77bp ("we", "us", "the Platform") collects, processes, stores, and shares personal data relating to players, visitors, and other users ("you") of the website located at 77bp.app and all associated services. By registering an account on 77bp, making a deposit, or otherwise using the platform, you acknowledge that you have read and understood this Policy and that you consent to the collection and use of your personal data as described herein.

77bp is committed to handling all personal data with care, integrity, and full transparency. This Policy is written in plain language so that every player — whether based in Dhaka, Chittagong, Sylhet, Khulna, or anywhere else in Bangladesh — can understand exactly how their data is treated. If you have questions about any aspect of this Policy, you are encouraged to contact the support team before registering.

2Information We Collect

77bp collects personal data in several ways: directly from you when you register or interact with the platform, automatically through your use of the platform, and in some cases from third-party sources such as payment processors and identity verification partners. The categories of personal data we collect include:

• Identity data — including your full legal name, date of birth, gender, and copies of government-issued identification documents (such as your Bangladesh National Identity Card or passport) where provided for age and identity verification purposes.
• Contact data — including your mobile phone number, email address, and any other contact information you provide during registration or when contacting customer support.
• Financial data — including transaction history, deposit and withdrawal amounts, payment method identifiers (such as bKash account numbers, Nagad wallet references, or bank account details used for transfers), and account balance information.
• Technical data — including your IP address, device type, operating system, browser type and version, screen resolution, time zone, and session duration data collected automatically when you access the platform.
• Usage and gameplay data — including games played, bet amounts, win and loss records, session history, bonus claims and usage, and responsible gaming tool activations (such as deposit limit settings and self-exclusion requests).
• Communications data — including the content of support tickets, live chat transcripts, and any emails you send to 77bp. These records are retained for dispute resolution and quality assurance purposes.

77bp does not knowingly collect sensitive personal data beyond what is necessary for identity verification and regulatory compliance. Where sensitive data is collected (such as identity document scans), it is processed under strict security controls and is not retained beyond the period required for its stated purpose.

3How We Use Your Information

77bp uses your personal data only for specific, legitimate purposes. We do not use your data for any purpose not described in this Policy. The primary purposes for which we process your personal data are:

• Account management — to create, maintain, and administer your player account, verify your identity, process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and bank transfers, and provide access to the full range of games and services on the platform.
• Service delivery — to process your bets, settle winnings, apply bonuses, and deliver all other services you have requested or contracted for through your use of the platform.
• Fraud prevention and security — to detect, investigate, and prevent fraudulent transactions, money laundering, identity theft, bonus abuse, and other prohibited conduct. This includes automated monitoring of account activity and transaction patterns.
• Responsible gaming compliance — to monitor gameplay patterns for signs of problem gambling behaviour, to apply and enforce responsible gaming tools you have activated (such as deposit limits, session reminders, and self-exclusion), and to fulfil our obligations under applicable responsible gaming standards.
• Customer support — to respond to your queries, complaints, and support requests; to investigate and resolve disputes; and to maintain records of support interactions for quality assurance and training purposes.
• Marketing communications — to send you promotional offers, bonus notifications, and relevant news about 77bp, but only where you have provided your consent to receive such communications. You may withdraw consent at any time by contacting [email protected]. 77bp does not send unsolicited marketing to players who have not opted in, and will never send marketing to self-excluded players.

4Legal Basis for Processing

77bp processes your personal data on one or more of the following legal bases, depending on the specific purpose of the processing:

• Contractual necessity — processing required to fulfil our obligations under our Terms and Conditions, including operating your account, processing deposits and withdrawals, and delivering the games and services you have contracted for.
• Legal obligation — processing required to comply with applicable legal and regulatory requirements, including anti-money laundering (AML) obligations, know-your-customer (KYC) verification requirements, and record-keeping obligations.
• Legitimate interests — processing for purposes of fraud detection, platform security, responsible gaming monitoring, and improvement of our services, where such processing is proportionate and does not override your fundamental rights and interests.
• Consent — processing for marketing communications and non-essential cookies, where you have provided explicit consent. Consent may be withdrawn at any time without affecting the lawfulness of processing that occurred prior to withdrawal.

5Sharing Your Information

77bp does not sell, rent, or trade your personal data to third parties for commercial purposes. We may share your personal data with the following categories of recipient, strictly on a need-to-know basis and only to the extent necessary for the stated purpose:

• Payment processors and financial institutions — including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, BRAC Bank, City Bank, Islami Bank, and Sonali Bank, for the purpose of processing your deposit and withdrawal transactions. These providers handle financial data under their own applicable privacy and security frameworks.
• Identity verification providers — third-party KYC service providers who assist 77bp in verifying player identities and ages in compliance with applicable obligations. These providers are contractually bound to process identity data only for verification purposes and to maintain appropriate security standards.
• Game content providers — including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi, who receive limited technical and session data necessary to operate their game interfaces within the 77bp platform. These providers do not receive your financial or identity data.
• Law enforcement and regulatory authorities — where 77bp is legally required to disclose personal data in response to a valid court order, statutory request, or instruction from a competent authority. 77bp will only disclose the minimum data necessary to satisfy the legal requirement and will, where legally permissible, notify the affected player.

6Payment Data and Financial Information

All financial transactions on 77bp — including deposits via bKash, Nagad, Rocket, and Upay, and withdrawals to local bank accounts — are processed through encrypted channels. 77bp does not store complete payment credential details (such as full mobile wallet PINs or internet banking passwords) on its servers. Payment method identifiers (such as the registered mobile number associated with a bKash or Nagad account) are stored solely for the purpose of processing withdrawal requests to the correct account and for fraud prevention.

Transaction records, including deposit amounts, withdrawal amounts, and bet history, are retained as part of your account record and are used for financial reconciliation, dispute resolution, and compliance with applicable record-keeping requirements. These records do not constitute sensitive personal data under applicable data protection principles but are handled with the same level of care and security as all other personal data.

7Cookies and Tracking Technologies

77bp uses cookies and similar tracking technologies to operate the platform, personalise your experience, analyse usage patterns, and support security and fraud prevention systems. The categories of cookies used on the platform are:

• Essential cookies — strictly necessary for the platform to function. These include session cookies that maintain your login state, security cookies that protect against cross-site request forgery, and cookies required to remember your responsible gaming preferences. These cannot be disabled without breaking core platform functionality.
• Performance and analytics cookies — used to collect aggregated, anonymised data about how players navigate and use the platform, including which game categories are most visited, how long sessions last, and which features generate the most engagement. This data helps 77bp improve the platform experience.
• Functional cookies — used to remember your preferences, such as your chosen language, display settings, and last-visited game category, so that your experience on 77bp is consistent between sessions.
• Security cookies — used to support fraud detection, bot prevention, and account security systems. These cookies help 77bp identify suspicious access patterns and protect player accounts from unauthorised access.

You can control or delete non-essential cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of the platform. Instructions for managing cookies are available in your browser's help documentation. Disabling essential cookies will prevent you from logging in and using the platform.

8Data Retention

77bp retains your personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law. The following general retention periods apply: active account data (including identity, contact, financial, and gameplay records) is retained for the duration of your account and for a minimum of 5 years after account closure, in accordance with applicable anti-money laundering record-keeping requirements. Support communications are retained for 3 years from the date of the relevant interaction.

When personal data is no longer required for any lawful purpose, 77bp will delete or anonymise it in a secure manner. Where full deletion is not technically possible (for example, where data exists in backup archives), the data will be isolated from further processing until deletion is possible. You may request information about the retention period applicable to your personal data by contacting [email protected].

9Data Security

77bp implements and maintains a range of technical and organisational security measures designed to protect your personal data against unauthorised access, disclosure, alteration, loss, or destruction. These measures include SSL/TLS encryption for all data in transit, secure password hashing for account credentials, role-based access controls limiting internal staff access to personal data on a strict need-to-know basis, and regular security monitoring and penetration testing of platform infrastructure.

While 77bp uses commercially reasonable security measures, no data transmission over the internet or electronic storage system is completely secure. In the unlikely event of a personal data breach that poses a risk to your rights and interests, 77bp will notify affected players as soon as practicable and will take all reasonable steps to contain and remediate the breach.

10Your Data Rights

Subject to applicable law, you have the following rights in relation to your personal data held by 77bp. To exercise any of these rights, contact [email protected] with your full name, account username, and a description of your request. 77bp will respond within a reasonable timeframe:

• Right of access — you have the right to request a copy of the personal data 77bp holds about you, along with information about how it is being used and with whom it has been shared.
• Right to rectification — you have the right to request that inaccurate or incomplete personal data held about you be corrected or completed without undue delay.
• Right to erasure — you have the right to request the deletion of personal data that is no longer necessary for the purposes for which it was collected, where you have withdrawn consent, or where the data has been unlawfully processed, subject to 77bp's legal retention obligations.
• Right to restriction — you have the right to request that 77bp restrict the processing of your personal data in certain circumstances, such as while the accuracy of data you have contested is being verified.
• Right to object — you have the right to object to the processing of your personal data for direct marketing purposes at any time. You also have the right to object to processing based on 77bp's legitimate interests, on grounds relating to your particular situation.

77bp will not charge a fee for handling data rights requests submitted in good faith. Where a request is manifestly unfounded or excessive, 77bp reserves the right to charge a reasonable fee or to refuse to act on the request, and will provide written reasons for such a decision. If you are not satisfied with 77bp's response to a data rights request, you may escalate your complaint to the relevant data protection authority in your jurisdiction.

11Children and Minors

77bp is strictly an adults-only platform. The platform is not directed at, and is not intended for use by, any person under the age of 21. 77bp does not knowingly collect personal data from persons under the age of 21. If you are a parent or guardian and believe that a minor in your care has registered an account or provided personal data to 77bp without your knowledge, please contact [email protected] immediately. 77bp will promptly close any account identified as belonging to an underage user and will delete any associated personal data, subject to applicable legal retention requirements.

12Responsible Gaming and Your Data

The personal data you share with 77bp — including your gameplay history, deposit patterns, and session durations — is used as part of 77bp's responsible gaming monitoring system. This means that 77bp may use your data to identify patterns that could indicate problem gambling behaviour, and in appropriate cases may contact you with information about responsible gaming resources or to enforce a responsible gaming tool you have requested. This use of your data is in your interest and forms part of 77bp's commitment to player welfare.

If you request self-exclusion, 77bp will flag your account to prevent re-registration and will suppress all marketing communications addressed to you. Your contact data will be retained in a suppressed state for the duration of the self-exclusion period (and thereafter for the applicable legal retention period) solely to ensure that the self-exclusion is enforced and is not used for any other purpose during that time.

13Third-Party Links

The 77bp platform may, from time to time, contain references to third-party services such as payment partners and game studio websites. This Policy applies only to data collected and processed by 77bp directly. 77bp is not responsible for the privacy practices of any third-party website or service, and we encourage you to review the privacy policies of any third-party services you access in connection with your use of the 77bp platform.

14Changes to This Privacy Policy

77bp may update this Privacy Policy from time to time to reflect changes in our data processing practices, applicable law, or the structure of the platform. Where a material change is made, 77bp will use reasonable endeavours to notify registered players via their registered contact details prior to or at the time the change takes effect. The updated Policy will be published on this page with a revised "Last updated" date.

Your continued use of the 77bp platform after a revised Privacy Policy has been published constitutes your acceptance of the updated Policy. If you do not accept the revised Policy, you must stop using the platform and may request voluntary account closure by contacting [email protected].

15Contact Us

If you have questions, concerns, or requests relating to this Privacy Policy or to 77bp's handling of your personal data, please contact the 77bp support team. Our team operates during Bangladesh Standard Time hours (UTC+6) and will respond to all privacy-related queries as promptly as possible.

Email: [email protected]